Posted on: Oct 20, 2025
The global GBS and Shared Services community will soon gather in Amsterdam for SSOW Autumn 2025 — one of the most important practitioner-led events shaping the future of business services. This year, ADAPTIVE Solutions & Advisory Group is proud to be among the event sponsors, contributing to conversations that drive innovation, excellence, and measurable value across the industry.
As part of the three-day programme, our CEO, Krystian Bestry, will take the stage as moderator of a key discussion panel:
Thursday, October 23rd | 12:10 PM – 12:40 PM
Panel Discussion: Balancing Growth, Agility, and Operational Excellence in GBS
Navigating Growth and Transformation in a Changing Landscape
Today’s GBS organisations face a complex set of challenges. The sector is evolving rapidly — driven by digital transformation, automation, AI, and shifting customer expectations. Growth is no longer just about expanding service scope; it’s about doing so without losing efficiency, agility, or the shared services DNA that makes GBS successful in the first place.
This session will explore practical strategies for achieving that balance — ensuring that as GBS grows, it remains scalable, flexible, and future-ready. The discussion will focus on:
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Implementing standardised service management frameworks and automation to enhance scalability
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Strengthening agility through flexible governance and data-driven decision-making
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Maintaining operational excellence during expansion by streamlining and eliminating inefficiencies
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Continuously refining GBS structures to align with evolving business goals
A Panel of Industry Leaders
Joining Krystian on stage will be an impressive group of GBS leaders representing global organisations:
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Katarzyna Zalewska, Bruker Business Support Center Director, Bruker
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Gabriela Stanakova, Sr Director, GBS Global Source-To-Pay (STP) Global Operations, Kimberly-Clark
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Maciej Kulbat, Process Performance Practice Lead, Astellas Pharma
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Tomasz Meksula, GBS Program Management Lead, Astellas Pharma Inc.
Together, they will share experiences, best practices, and lessons learned from managing transformation at scale — providing actionable insights for leaders navigating similar challenges.
ADAPTIVE’s Perspective: From Efficiency to Measurable Value
At ADAPTIVE, we believe that the next evolution of GBS is not just about cost efficiency, but about creating measurable, end-to-end business value. The ability to balance transformation speed, operational discipline, and human agility defines the most successful shared services organisations.
Through our work in transformation strategy, process ownership, performance management, and service delivery excellence, we help organisations achieve that balance — turning operational potential into tangible, strategic impact.
See You in Amsterdam!
As proud sponsors of SSOW Autumn 2025, we look forward to engaging with industry peers, clients, and partners in Amsterdam.
Don’t miss Krystian Bestry’s panel on Thursday, October 23rd, and be sure to visit our ADAPTIVE booth to continue the conversation on how GBS can grow smarter, faster, and stronger — without losing its core.
SSOW Autumn 2025 | Amsterdam
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